YAYS opens its first aparthotel in the centre of The Hague, in walking distance from the Central Station and the old town.
[UPDATE: the properties mentioned in this article were renamed in June 2021]
The Serviced Apartment Award winners were announced during the gala dinner on the 14th of March 2019 in London. Operators, suppliers and other professionals celebrated the innovation and last year’s performances. Yays Concierged Boutique Apartments was awarded twice during the night.
During the fourth edition, the most outstanding companies in the industry were recognized. Yays Concierged Boutique Apartments was thrilled to be nominated for three awards and brought back home two of them.
Best operator and best property Yays won the award for the best operator and was priced for their efforts in operating such a strong concept, focusing on local neighbourhoods. While doing this they are always aiming on creating the best possible guest experience and maximising their revenue.
Besides being awarded best operator, one of Yays’ locations in Amsterdam, Yays Zoutkeetsgracht, was awarded best property. It was recognized for its uniqueness, being a former salt warehouse, which still offers all the comfort and amenities needed.
Peter Heule, CEO Yays Concierged Boutique Apartments, comments: “Winning these awards proves that we are performing well, and that the world is ready for Yays. Therefore, in the coming years Yays will expand across Europe. We will focus on making people feel at home. I strongly believe that travelling together, learning new cultures and spending time together has a huge positive impact on the way we live. We do this by unlocking the essence of neighbourhoods and cities we’re currently operating in and others we’ll be operating in the future.”
Serviced Apartment Awards
The Serviced Apartment Awards are the first dedicted awards for the international serviced apartment, aparthotel, extended stay and short-term rental industry. The entries are judged by a panel of industry experts and recognized an excellent level of professionalism amongst 18 categories.
A purpose-driven company, YAYS collaborates with Green Globe to achieve sustainability certifications for all its properties.
YAYS opens its doors in Amsterdam Entrepothaven, with First Heartbeat, an opening event format that taps into the heart of the neighbourhood.
In 2017, YAYS opened a converted monumental harbour crane into a signature boutique apartment, now known as Amsterdam The Crane by YAYS.